Realtime bidding bij online branding-campagnes: nieuwe trigger nodig voor …
Als je bedenkt dat er bij adverteerders voor dit inkoopsegment aanzienlijk en op branding gericht advertentiebudget beschikbaar is, levert dit de ingrediënten voor de verdere groei van online display-advertising op. In theorie is er, naast de verhoging …
Google to buy Nest for $3.2B in quest for the ‘conscious home’
Google said Monday it will acquire Nest Labs for $3.2 billion in cash. In a statement by Nest, the maker of the Learning Thermostat and the Protect smoke and carbon monoxide detector said that the company will continue to be run by current CEO Tony Fadell.
The domain name aftermarket doesn’t stop just because of the holidays! Today we’re playing catchup, as this list of end user sales is for Dec 16-Dec 22 at Afternic and GoDaddy. These are part of the $1.55 million worth of aftermarket domain names they …
Domain Name Game.Cn Sells For a Record $511000
Most gaming websites were using creative domain names like “digital game” or pure digital domains. Although the game industry favored the digital domain, but domain industry prefer game domains with specific meanings, for example, Shanda paid bigﾠ…
The Best Branded Entertainment of 2013 – Variety (blog)
When it comes to entertainment, carmakers typically put their marketing dollars around a single summer tentpole, but Audi made sure the German auto brand was associated with top properties year-round, with showy promos in and around “Iron Man 3,” “Theﾠ…
Netflix Is the Breakthrough Brand of 2013
Netflix decided to split its DVD rentals and online streaming offerings in July 2011, effectively hiking the price by 60% for those accustomed to getting both. Two months later, Netflix doubled down on unpopular moves by announcing plans to split itsﾠ…
In today’s busy world, museums compete for visitors not only with other museums, but also with a worthy selection of cultural institutions from performing arts to libraries. Branding a museum helps it stand out from the crowd by giving it an image and personality with which visitors and supporters can identify. In Museum Branding, Wallace offers clear, practical advice on how to brand a museum department by department, step by step.
Good Buzz, Bad Buzz Brand Management: A Social Media Strategy That Pays Off
As is the case with many other issues in social media, there is good buzz and bad buzz for almost every brand. For some brands, the gap between good buzz spread by product lovers and bad buzz spread by product haters ( brand polarization ) isﾠ…
Prankster Recites Strangers’ Social Media Info In A Video That Will Amuse And …
Prankster Recites Strangers’ Social Media Info In A Video That Will Amuse.
Are you in the mood to feel extremely paranoid but also highly amused? Well then have I got just the video to satisfy your weirdly specific craving. Prankster Jack Vale recently conducted a social media experiment which involved walking up to completeﾠ…Social media experiment: Prankster exposes privacy lawsMyFox PhoenixYouTube Prankster’s Latest Gag May Cause You to Rethink How Much …TheBlaze.comPrankster Uses People’s Social Media Oversharing to Freak Them OutGawkerall 4 news articlesﾠ»
