branding

Realtime bidding bij online branding-campagnes: nieuwe trigger nodig voor …

Realtime bidding bij online branding-campagnes: nieuwe trigger nodig voor …

Als je bedenkt dat er bij adverteerders voor dit inkoopsegment aanzienlijk en op branding gericht advertentiebudget beschikbaar is, levert dit de ingrediënten voor de verdere groei van online display-advertising op. In theorie is er, naast de verhoging …

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The importance of a good domain name: 20 end user domain name sales

20 end user domain name sales

The domain name aftermarket doesn’t stop just because of the holidays! Today we’re playing catchup, as this list of end user sales is for Dec 16-Dec 22 at Afternic and GoDaddy. These are part of the $1.55 million worth of aftermarket domain names they …

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Domain Name Game.Cn Sells For a Record $511000

Domain Name Game.Cn Sells For a Record $511000

Most gaming websites were using creative domain names like “digital game” or pure digital domains. Although the game industry favored the digital domain, but domain industry prefer game domains with specific meanings, for example, Shanda paid bigᅠ…

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Book: Museum Branding

Museum Branding

In today’s busy world, museums compete for visitors not only with other museums, but also with a worthy selection of cultural institutions from performing arts to libraries. Branding a museum helps it stand out from the crowd by giving it an image and personality with which visitors and supporters can identify. In Museum Branding, Wallace offers clear, practical advice on how to brand a museum department by department, step by step.

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Good Buzz, Bad Buzz Brand Management: A Social Media Strategy That Pays Off

Good Buzz, Bad Buzz Brand Management: A Social Media Strategy That Pays Off

As is the case with many other issues in social media, there is good buzz and bad buzz for almost every brand. For some brands, the gap between good buzz spread by product lovers and bad buzz spread by product haters ( brand polarization ) isᅠ…

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The need for Windows laptop branding

The need for Windows laptop branding

http://news.google.com Wed, 23 Oct 2013 11:54:15 GMT

The need for Windows laptop branding

ZDNet

Branding is everything in business. A successful brand resonates with prospective buyers, calls to mind the company that makes the product, and is used in good marketing campaigns to create the desired image for the purchaser. We see these brands in …and moreᅠ»

What’s in a name in branding?

What’s in a name in branding?

http://news.google.com Sat, 05 Oct 2013

What’s in a name in branding?

Jakarta Post

This is also what happens with a brand. The name, or what is known in the branding world as the “brand name”, forms the identity of the brand and provides a picture of the brand character. A great name can fuel a brand to grow, while a name that does …

Angry Birds needs innovation instead of Star Wars branding and stuffed toys

Angry Birds needs innovation instead of Star Wars branding and stuffed toys … – VG247

http://news.google.com<Thu, 17 Oct 2013 21:01:42 GMT

Angry Birds needs innovation instead of Star Wars branding and stuffed toys …

VG247Former Electronic Arts CEO John Riccitiello said during his talk at the Gaming Insiders Summit that game brands need to be consistent like Call of Duty, Grand Theft Auto, and FIFA but brands also need to innovate and it can be done without the need forᅠ…and moreᅠ»

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